Feeling Pink with Marcel Vertes

Hungarian painter, printmaker and illustrator Marcel Vertes (1895-1961) was full of whimsy, as evidenced in the gorgeous series of ads he concocted for Elsa Schiaparelli's 1937 scent Shocking Pink.  

Vertes and Schiaparelli not only worked on this campaign together, they also collaborated on the 1952 film Moulin Rouge, about artist Henri de Toulouse-Lautrec.

Another ad for Schiaparelli's Shocking Pink. 

Here is an original bottle of the perfume. The curvy torso was inspired by Schiaparelli's client, Mae West. 

Vertes hits the bottle of pink paint again for this portrait of Coco Chanel. 

For this buff pink room in designer Penelope Bianchi's Santa Barbara home, she hung Vertes' work from floor to ceiling. Photo from House Beautiful. Gorgeous.